Knowledge management is the practice of creating, capturing, storing, and making accessible all the information that helps an organization achieve its directives. The resulting knowledge base then becomes a priceless resource to people at every layer in the management structure. At least it will if there’s a disciplined approach. A good approach to knowledge management should be rules-based, so the following is accomplished:

●      Destruction of information silos.

●      New knowledge is propagated across the organization.

●      Processes are maintained and created according to up-to-date information.

●      Your team can relate to customers by using a clear and accurate understanding of their needs.

●      Recently hired, promoted, or transferred employees are onboarded properly.

Ultimately, a variety of people will be using and contributing to your knowledge base. Without some rules, things will become chaotic. Here are the steps you’ll want to follow for creating and maintaining your knowledge management system. Each action item is accompanied by a rule to ensure the step can be executed successfully.

1.   Identify Your Objectives

What is it that you want to accomplish with knowledge management? Imagine that your efforts are flawless, and you get everything that you want. What would the results be? They might include:

●      Ensuring that knowledge stays with the company despite personnel or organizational changes.

●      Empowering customer service agents to quickly provide accurate advice and insights.

●      Reduce turnover due to frustration over poor onboarding and training.

●      Identify inconsistencies in information across the organization.

●      Provide stakeholders with the opportunity to share or request information from all business areas.

●      Improve productivity, reduce errors, and increase efficiencies.

●      Eliminate redundancies.

Rule: All knowledge management changes should directly reflect an established business goal.

2.   Get Management Educated And on Board

An information base is only valuable if it is used, and if the people who have the knowledge are willing to share it. If managers don’t see the value in it or understand how it works, you are sunk. Not only that, but it is the managers who know where the existing information is. You need them to adopt knowledge management and to encourage their team members to do the same.

Rule: Managers must undergo training to ensure they have a full understanding of the knowledge management process and its benefits. They must also facilitate sharing of knowledge from their business area to others.

3.   Audit Your Current Knowledge Base

Even if your company is entirely new to the concept of knowledge management, you likely have something of a knowledge base already. Now that you have management on board, you’ll need to rely on them to conduct a current state analysis. You want to know what information exists, how it’s being used, and whether it’s accurate. Here’s a list of questions you might propose:

●      Where are your user manuals, policies, and other documents located?

●      When were they last modified?

●      Where do you obtain information to assist customers, employees, or other departments?

●      How do you request information from other business areas?

●      Are there roadblocks to getting the information you need?

●      What intrinsic knowledge exists within your department?

●      What are the gaps in understanding you see in other business areas?

Rule: An initial audit is important to understand the current state. However, that will need to be repeated over time to ensure the integrity of knowledge.

4.   Build And Organize The Knowledge Base

You may discover that the initial efforts to put together a knowledge management system are less about creating new repositories of information, and more about centralizing existing ones. Using the information gathered during the audit, it’s time to make some decisions about the design of the knowledge base, how it will be centralized, and the means that people will use to search it for information.

An essential part of this process is ensuring that information is communicated clearly and effectively. Readability is key. Consider the fact that the base understanding of the people who originally create or acquire knowledge may not be the same as that of other departments. Writing quality may not be up to par either. It may be worthwhile to use a business or technical writer from Essay Republic to ensure that all knowledge base documents are accurate and easy to read.

Rule: The way that information is organized, and its accessibility are as important as the information itself. Steps must be taken to assure anyone who needs to access company knowledge is able too easily.

5.   Provide Appropriate Training to Team Members

The purpose of a knowledge base is to create a centralized place where information can be accessed to allow for better problem-solving, customer service, and efficiency. This only works if employees know this exists and how to use it. They must also understand their role in the maintenance of company knowledge.

Rule: Knowledge is a company asset that must be shared by employees. To do this, adequate training must be provided by department heads.

6.   Create a Plan For Adding to And Updating The Knowledge Management System

Knowledge is never stagnant. There is information that is part of a company’s repository of knowledge that will become outdated and incorrect. New knowledge is being constantly acquired from a wide range of sources within the organization. There must be a way to facilitate adding and updating information.

On the other hand, the process for doing this must be disciplined. If not, the potential for disseminating bad or contradicting information is too great. There should be a formal process of submitting new information, along with a clear approval process.

Rule: Everyone within the organization can contribute to the company’s knowledge repository. A formal approval process will ensure that all information is accurate and consistent.

Final Thoughts

There is nothing more important to any organization than its knowledge. This is the information used to make products or deliver services. It ensures that customers are given accurate service and that employees know how to handle the challenges they encounter. With knowledge management, all the different types of understanding within the organization can be appropriately captured, organized, and accessed.

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Search engineers work day and night to improve algorithms with one purpose - providing the most relevant information to searchers easily. It’s not about ranking websites or penalizing spam. Those are important processes, but they are just a part of a large task system active non-stop to offer results in half a second or less.

But your position as a part of the World Wide Web is slightly different. Yes, you want to provide relevant info to target audiences. Yes, you want to offer value for their attention, money, subscription, etc.

However, to get there, you need that ranking. And catering to an engine that doesn’t have the same purpose might be hard. That’s why SEO or search engine optimization was created. And it’s not just inserting a keyword or two in your text on the main page anymore.

The more difficult algorithms become, the harder your SEO team should work to accommodate the changes.

That’s where knowledge management enters the game.

The Importance of Knowledge Management

You know that KM is a complex system of actions and processes aimed at the proper distribution of knowledge throughout a company. Did your marketing team find out an inconsistency in your campaign? How long does it take for the content-makers to get that information?

Is there a database where different departments can find info for their research? How well do your teams communicate?

Ask a business person to answer all these questions honestly, and they will find out whether their teams need more KM adjustments, including:

●      Creation - proper form of knowledge, convenient for different people to comprehend;

●      Sharing - a system or database where every key worker has access to;

●      Using - the ability to ask questions about the info and using it properly for the goal of the department and the company;

●      Management - timely update of the data with notifications.

Digital Knowledge Management and SEO: The Correlation

It’s meaningless to highlight the SEO advantages for business because it’s the most important thing in your online presence. While high-quality content and media are must-dos, without proper optimization they won’t work.

Here are some things to think about when managing SEO knowledge within a company.

What Knowledge Should Be Managed SEO-Wise?

The SEO knowledge isn’t limited to finding keywords and using them properly. Adjusting for voice search and other IoT factors, avoiding blocks of content by large media content on the main page, and many other tips must be included.

The following simple explanations will help you focus on the right track.

1. Backlink Profile

One of the most important factors in SEO is a proper backlink profile. Getting high-quality links should be one of your top priorities. You can get them yourself, but the process requires a lot of time and negotiation. A professional team of the Adsy.com guest posting service can get you top-notch links from UK, USA sources, as well as those from other countries.

Having a pro team backing you up at all times, doing damage control to the backlink profile of your site is a life-changer.

2. Voice Search Optimization

The different SEO tools you have to mention in the base include voice search optimization.

The way people write requests and say them out loud differs. Your company has to be one of the first options on the list in both cases. When asking about the weather, the person needs a clear, concise answer. When doing so about your industry, niche, or company, you need the same result.

3. SEO Inclusivity in All Forms of Online Presence

Proper SEO management needs to be present on:

●      Your main website;

●      All social media accounts;

●      Third-party services that write articles about you;

●      The services that have even brief mentions with backlinks;

●      Google reviews;

●      Yelp reviews;

●      Blogs;

●      Partner websites;

●      Mentions by key team members, etc.

The footprint of the company online may be larger than you think. Knowledge management tools and software will help adjust that.

4. SEO Consistency

Inconsistent data about your company on any source, starting from the official website and finishing with the smallest mention on a third-party source, damage your reputation.

When you don’t update your address, emails, staff information, people see that you lack digital knowledge management. When someone online misspells your name in a backlink and you miss it, the consequences may not be pleasant as well. Don’t allow your company to seem sloppy online. Because being neat on the Internet is as important now as having a clean brand office.

5. Timely SEO Updates in the Knowledge Base

SEO last year and SEO now are two different things. You may have a base with all the knowledge about the last updates in the field. However, updating it regularly and triggering the process of accommodation in all teams of the company is crucial.

Along with proper knowledge base marketing tactics, you’ll achieve the best results in both ways: KM and SEO. Investing time and effort in creating smart snippets for your company, FAQs for visitors to see that you’re a knowledge leader in the market, and other seemingly small adjustments will show results in a very short time.

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Believe it or not, knowledge management (KM) is a key discipline that one must learn in the following fields:

• Business administration
• Information science
• Information systems
• Library science, AND
• Management

As such, knowledge management is a discipline that demonstrates the processes of creating, sharing, using, and managing organizational knowledge and information. Since it uses knowledge to its advantage, KM is often described as a multidisciplinary approach to achieve organizational objectives in various fields (like the ones mentioned).

So, if you’re looking to learn about knowledge management, or want to brush up on your skills, then check out these 5 books!

1. Knowledge Retention: Strategies And Solutions – Jay Liebowitz

“Jay Liebowitz focuses on the knowledge retention part of knowledge management,” says Richard Green, a writer at Assignment Help and UKWritings. “Knowledge retention has to do with managerial initiatives that handle the assessing and retaining of the most critical knowledge within a company. With loss of employees from any circumstance in mind, KR is crucial in knowledge management, or KM.”

2. Knowledge Management – Paul Gamble & John Blackwell

Paul Gamble and John Blackwell team up to write this definitive guide on KM. In this book, the authors present readers with logical and methodical theories, while including the following:

• Examples
• Stories
• Quotes, etc.

With the theories and concepts demonstrated in the book, readers can implement these strategies in their real-life KM projects and organizations.

However, the most important part – the meat – of the book comes from the authors looking at both knowledge and KM in full depth. As both entities are put into focus, readers are taken through many elements that make the relationship between the two outside the firm (or business or organization). When doing so, the book keeps its human focus while considering technological elements.

3. The Power Of KM: Harnessing The Extraordinary Value Of Knowledge Management – Brent N. Hunter

While this book serves as an introduction to KM, Brent N. Hunter still pleases readers with the clear and concise basics of KM. From step-by-step strategies to comprehensive and universal ones, KM can be implemented in any organization.

Hunter suggests that KM is helpful in the following scenarios:

KM can bring enrichment to a business or organization.
KM can help optimize your personal life.
KM can also optimize any and all levels of society. AND
When used worldwide, KM can be extremely powerful alongside regular knowledge.

4. Knowledge Management in Theory and Practice – Kimiz Dalkir

“With knowledge management, there are theoretical aspects to consider,” says Arthur Bowman, a management expert at Revieweal and Essay Services. “Kimiz Dalkir’s book shows you how to use various techniques for knowledge capture, such as road maps, action learning, and so on. Instead of heavily relying on case studies and personal experiences to fully demonstrate KM, this book gives readers tools and instructions on how to make this discipline work for them.”

With that said, Dalkir’s book will cover the following essential elements of KM:

Knowledge application
Knowledge management strategy
Knowledge management tools
Knowledge sharing
Organizational culture

5. Knowledge Management – Shelda Debowski

Finally, Shelda Debowski presents a detailed overview of KM in her book. In Knowledge Management, the author explores the concept of KM from a leadership role and or a strategic management perspective, thus demonstrating the process of designing and introducing KM in a company or organization. Based on this focus – which increases as the book progress – KM has become a thing in the business community and education, thus creating a framework for those wanting to implement this strategic approach. As you can see, this framework is driven by people, not machines.

Another thing that the book talks about is how KM affect the inner workings of an organization. The very essence of KM is (and should be) based on the following:

• Strong leadership
• Strategic management, AND
• Effectively managed service

You’ll then seeing the benefits of collecting, organizing and sharing the knowledge base of your workforce, as a leader (or related role). In short, when it comes to being a leader, or having some form of leadership role in your company, KM helps you not only track your employees’ knowledge bank, but also helps you create and maintain a knowledge culture in that same environment.

Conclusion

So, there you have it!

Knowledge management is essential for business practices, leadership roles, and other important roles in various industries. So, if you’re craving more knowledge in knowledge management, or if you’re just diving into the world of KM, then check out these 5 books. Happy reading!

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The Healthcare industry is a knowledge driven industry and depends heavily on availability of updated trainings, health services, innovative and clinical knowledge to solve problems and provide best possible healthcare, innovate, and achieve excellence in the field.

A well-defined Knowledge Management (KM) framework is critical in healthcare organizations to achieve this goal. Knowledge Management is all about connecting people to people and knowledge enabling them to achieve strategic objectives such as innovation, competitive edge, continuous learning, and improvement.

Let’s see below why a KM framework is vital for healthcare organizations.

Empower decision making capabilities: In the digital age, everyone is constantly bombarded with new information. Healthcare professionals need to make informed choices all the time to make critical decisions that might be lifesaving, however, they might feel handicapped if the information is not streamlined and accessible on the go and round the clock. A healthcare Knowledge management system can help with the flow and accessibility of information that can enable doctors to research valuable information regarding symptoms and medical issues that can make life for patients better.

Prevent medical errors by protecting knowledge: Like any other field, healthcare is also highly competitive. As employees leave or are laid off, their knowledge of medical procedures of best practices in their specific field of specialization is lost with the employee, which creates a knowledge gap and room for errors which can be disastrous in the healthcare industry. The healthcare KM solutions can standardize all medical procures, best practices and provide easy access to the required trainings. This ensures that all required knowledge stays and is accessible on the go to everyone even if a person leaves thus reducing the risk of mistakes due to lack of necessary knowledge.

Encourage upskilling: Medical is one field that is continuously evolving with new medical procedures, drugs research and trials. To provide optimal healthcare and medical advice, the medical students cannot rely on the knowledge they learnt during medical studies. They need to constantly evolve and upskill themselves.  The healthcare organizations by establishing a KM framework can encourage sharing knowledge, best practices, learnings, industry research and developments that can be accessed by all to upskill and learn from others.

Collaboration with other experts:  The health care system is one of the most complex systems that we encounter in society (Anderson & McDaniel, 2000; Orr & Sankaran, 2007; Re-inhardt, Hussey, & Anderson, 2004); it requires collaboration with people in different healthcare domains to provide best healthcare to every individual. With medical records, going digital, it is much easier for doctors to share, search and discuss records which is a concern for many because of the threat to patient /doctor confidentiality.
However, a KM system enable you to capture, and share symptoms, medical condition or any other helpful information while keeping the identity anonymous. This makes easier to share life-saving knowledge without compromising the patient’s privacy.

There is ample evidence to support how a KM framework can help healthcare organizations and professionals improve quality of care of the patients and save lives. The setting up of a KM framework in healthcare organizations is no longer a choice, it is imperative to make more-informed choices and improve patient care, which is the ultimate goal of healthcare industry.

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The main goal of knowledge management is to improve an organization's efficiency and save knowledge within the company.

Knowledge management is an essential and conscious process within an organization. It has to do with the definition, retention, sharing, structuring of knowledge, and employee experience within the organization. With knowledge management, it is easy to improve work efficiency within the organization and retain knowledge.

In short words, knowledge management refers to how you train your employees and how they learn within the organization. Knowledge is created, audited, shared in a manner that ensures growth and effectiveness in the organization. Knowledge management also ensures that employees within the organization are knowledge seekers.

If knowledge management is successful in an organization, it will help the growth of the organization. This way, employees with specialized knowledge won’t leave the company void of their experience when they go to other companies or retire. Also, other employees will be able to use this knowledge in their presence or absence. This will also create a better awareness of the situation and opens the door for organizational learning and improvement.

Types of Knowledge

There are different types of knowledge, and when it comes to knowledge management, you have to consider them. The kind of knowledge determines the ease of sharing.

Two different types of knowledge can be discussed within the framework of knowledge management.

●      Explicit Knowledge

This type of knowledge can be taught and codified easily. This involves simple things like mathematical equations or changing a printer's toner.

●      Tacit Knowledge

This type of knowledge is not as easy to package or share as explicit knowledge, as it is more intuitive. Understanding body language and innovative thinking are good examples of tacit knowledge.

Reasons for Knowledge Management within Organizations

The decision-making ability and increase in work efficiency of an organization are some of the reasons why knowledge management is important. You have to build a smart workforce capable of making quick and informed decisions for the company’s good. This is how to ensure information is retained within your organization. Also, this ensures that you can easily foster innovation in your company. It reduces employee turnover and is also beneficial for your customers.

Year after year, we see knowledge management becoming more important within the business setting. The increased competitiveness of the marketplace makes knowledge management even more critical as you’re able to keep your knowledge and experience and remain ahead of the curve. With a good knowledge management strategy, you will be able to spot problems and deal with innovations and new information very decisively.

A few other reasons for knowledge management within an organization are as follows:

●      The need to retain knowledge within the organization due to the retirement of essential and experienced personnel

●      An acquisition or merger might be the apparent need to codify knowledge and encourage knowledge sharing among the different teams.

●      A recruitment drive that proves the importance of knowledge management in training new staff

Best practices for improving knowledge management

• Decision making: decentralized vs. centralized

The discussion on whether to centralize or centralized decision making is an important one for company executives. Emphasizing centralized, corporate, and hierarchical structures within the organization can negatively affect the executive’s ability to exert changes in the organization.

Meanwhile, a decentralized structure may help improve managerial and departmental interactions. Centralization of leadership may affect the opportunity for the growth of relationships among departments, business units, and managers.

In order be more effective, company execs have to reshape the organization’s structure. This means that the organization’s command center can pass information across a decentralized manner while being organic instead of through a centralized, hierarchical command center.

Another advantage of the decentralized structure is the power shift in decision-making down to the lowest levels. This would inspire the organization members to be creative and innovative with ideas and implement them as well. This won’t happen with centralized structures in which interdepartmental communications and the exchange of knowledge are inhibited.

• Knowledge Management and IT

There is no doubt that knowledge management signified an improvement in the organizational performance of a business. Many business scholars already affirm that knowledge management boosts an organization's performance through innovation, learning opportunities, quality of services and products, customer satisfaction, and increased sales. If the organization’s structure doesn’t fully favor knowledge management, company executives won’t be able to effectively manage the organization’s knowledge so that they can improve the organization's performance. In this case, the organization is at risk of losing its position within the industry and becoming obsolete.

In order to successfully ensure knowledge management within your organization, information technology is critical. This is because it facilitates communication and the flow of knowledge. IT can help you realize how effective your implementation of knowledge management is and how the employees have associated it with the use of IT, systems, and software to improve strategic decision-making. Company executives need to implement IT for the organization’s knowledge management by hiring IT professionals and ensuring that they get enough budgetary allocations to ensure the organization's sharing and utilization of knowledge.

All over the world, business executives have realized that to create the best atmosphere for growth and learning in their organizations, and then they have essential roles to play.  Executives must create an environment where learning is easy and where knowledge can be shared transparently among the employees. This will ensure that information that is sought is found can be used instantly. For this to happen, executives need information technology as a communication, deployment, mechanism manifestation, and decision-making tool.

Conclusion

Knowledge management is essential for the growth and improvement of performance within an organization. It is crucial in the business world today to ensure that companies can retain their position in the business world and grow innovatively. Knowledge management helps to create efficiency within the workplace and provides faster and more effective decision-making. It develops organizational knowledge and also boosts collaboration among departments. The process of training and onboarding an employee is optimized, and employee retention rises as you have happier employees.

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