January 2021

It is heartening to note that discussion is taking place after the release of the 4th edition of the Global Knowledge Index (GKI), jointly produced by the UNDP and Dubai-based Mohammed bin Rashid Al Maktoum Knowledge Foundation. Bangladesh ranked low in GKI among 138 countries. Dr. Saleemul Huq, Director of the ICCCAD at IUB, in an op-ed in The Daily Star on December 30 rightly stressed the need for a "national consensus" to make the necessary paradigm shift to transform Bangladesh into a knowledge economy over the next decade.

Quite often a good story is the best way to impart knowledge (Davenport and Prusak 1998).

Storytelling is the oldest technique of knowledge transfer and has been touted as the most effective medium to pass across a message to someone since we tend to memorize stories better than dry facts and can easily link them to our personal experiences. Medical technologies have also proved that storytelling is a natural way for brain to capture and retain information.