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Creating a Knowledge Management Strategy for Startups
Knowledge management isn’t just something large corporations need to adopt. Even with relatively small startups, the way you treat your organizational information can help streamline your practices, boost productivity, and set you on the road to innovation.
As with so much else in business, it is vital you take a strategic approach to implementing knowledge management practices within your startup. By implementing a few measures now, you can build on these to have a stronger and more agile enterprise.
Document Knowledge Effectively
Among the challenges startups face when it comes to knowledge management is that — particularly in the beginning — staff may be wearing multiple professional hats. Everybody chips in to do different tasks that involve interacting with various information and data. This might be practical at the moment, but it isn’t particularly sustainable in the long term. At some point, you will need to provide clarity on the knowledge that is related to specific tasks and ensure it is consistently applied. This is why it’s important to implement knowledge documentation practices as early as possible.
For day-to-day tasks, user guides are a key form of documentation. It’s vital to involve the most experienced staff related to these tasks in creating these guides. After all, they’ll have insights into the primary steps, the data that makes a difference, and the most efficient order of operations. Management members should also review them to ensure the practical elements of the tasks incorporate the cultural standards of the business.
When it comes to big-picture documents — such as company policies and hierarchical architecture — it’s wise to have all-hands meetings as soon as possible. Doing so allows everyone to identify what is important to the business and what types of knowledge contribute to the company’s growth strategy. Importantly, involving staff in clarifying and documenting these elements improves the understanding of strategic knowledge, which employees can incorporate into their working practices.
Remember, while your startup may be small now, the intention is to grow. Create your documentation with scalability in mind. You want your documents to be easily shareable as new stakeholders join the business or progress and for managers to quickly edit them as new practices develop. Adopting cloud project management platforms to create and interact with these vital documents is a way knowledge management can improve productivity.
Set Up Communication Protocols
Documenting your startup’s knowledge is all well and good. However, if your staff doesn’t communicate the contents effectively, your documents might as well not exist. For startups, it can be easy to assume people will chat while working and pass on data as it’s needed. This may well be the case when there are just a few members. Nevertheless, as you grow, it becomes increasingly important to formalize how and when to communicate information and make it easy to do so.
When developing protocols, focusing on the key types of business communication can help you improve the relationships and interactions between stakeholders, alongside sharing vital knowledge.
These communication types include:
● Upward communication: The way knowledge travels upward through the chain of command is vital for strategic decision-making. You can streamline by ensuring there are open-door communication policies that encourage lower-rung workers to contact managers to share insights.
● Downward communication: How managers and executives share information with team members ensures plans are executed effectively. The key is often to limit information overload and make certain knowledge actionable to avoid confusion.
● Lateral communication: This focuses on how peers share knowledge with one another to strengthen collaborations. Having protocols that encourage interactions not just within teams but cross-departmentally breaks down silos that would otherwise disrupt productivity and innovation.
Current communication protocols are likely to become less relevant. One of the most common mistakes in knowledge management is to overlook feedback, particularly with regard to communication practices. It’s important to reach out to staff regularly to identify where issues with communication are and make adjustments.
Implement Effective Onboarding
Employees’ first days with a company are crucial for knowledge management. The sooner they understand the culture, policies, and processes of your startup, the better they can use these in their day-to-day work. Indeed, implementing effective employee onboarding strategies can boost new workers’ morale. They feel more confident about their role’s expectations, which improves satisfaction and retention. Their productivity also feeds into a more positive culture and a stronger company. You’ll find, too, that your ability to retain employees can affect how institutional knowledge is maintained and shared effectively.
There are various ways you can perform onboarding that support knowledge management, particularly in the early days of a startup, where it makes a huge difference. Arranging a buddy or mentor system is a great option, particularly if these buddies fully understand relevant company knowledge and can communicate it effectively. Implementing formal training and development courses is also a succinct way to pass on institutional and operational knowledge.
Throughout onboarding and into the probationary period, it’s wise to assess new workers’ understanding, retention, and use of knowledge. This isn’t just a method to see whether they’re paying attention. It can also highlight where you can make knowledge management improvements to help current and future employees gain information more effectively as your startup grows.
Conclusion
Implementing knowledge management strategies in your startup can help set a strong foundation for productivity and innovation. There are various aspects to focus on, from documenting data to developing onboarding practices that support information sharing. It’s also wise to take steps to manage the specific types of knowledge that drive your startup. By tailoring your approach to meet your company’s needs, you’re empowering it to thrive.
Amanda Winstead is a writer from the Northwest US area with a background in communications and a passion for telling stories. She has been following Knowledge Management for several years and it's one of her favorite topics to explore. Along with writing she enjoys traveling, reading, working out, and going to concerts.
If you want to follow her writing journey, or even just say hi you can find her on Twitter or LinkedIn or check out her portfolio.
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